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What we can do for your business
What we mean by AI integration, workflow automation, custom apps and data analytics — written for owners and managers, not IT departments. Every job starts with a conversation; we only suggest work where the benefit is clear.
AI integration
Most businesses that try AI tools end up with something their team uses twice and then forgets. That’s usually because the tool was chosen before the problem was understood.
We work differently. We start with a specific task your team finds time-consuming — drafting responses to common customer enquiries, pulling key information out of long email threads, searching across documents for an answer — and build AI into that one workflow properly.
We start from a specific task your team finds time-consuming and wire AI into that one workflow properly.
This includes:
- Customer enquiry chatbots (web or WhatsApp)
- Auto-replies to common supplier or booking messages
- Email summarising and draft replies
- Document search — find answers across your files without reading them
- End-of-day report generation from notes or voice memos
What this looks like in practice
A restaurant manager spends 20 minutes every morning reading through supplier emails and writing replies. We build a simple tool that reads the emails, drafts replies in the manager’s tone, and presents them for a quick review and send. The task goes from 20 minutes to 3.
Try the demo
Chat with a demo assistant for Birch, a fictional modern British restaurant — menu, hours, bookings, and the tone you’d expect from a real front-of-house team.
Fictional business for demonstration only.
Workflow automation
Every business has jobs that someone does by hand that a computer could do instead. Information gets copied from one place to another. Emails get sent manually that could go out automatically. Spreadsheets get updated that could update themselves.
We map out where your team’s time actually goes, identify the tasks that repeat on a schedule or follow a predictable pattern, and automate them — using tools like Zapier and Make to connect the systems you already use.
What this looks like in practice
This is the kind of work we automate every week. A construction firm receives a new job enquiry by email. Someone adds it to a spreadsheet, creates a folder, and sends a confirmation — every time. After automation, the enquiry is logged, the folder is created, and the confirmation goes out without anyone touching it.
Try the demo
Toggle between the same enquiry handled manually and with automation — email, spreadsheet, folders and confirmation, the way we’d wire with Zapier, Make or similar.
Check email
Open inbox, find the enquiry among other messages. Hope nothing got buried or missed.
~2 min
-
James Whitfield
New job enquiry — Loft conversion
- Supplier — Travis / RE: Materials order #4421
- HMRC / Your VAT return is due
Update the spreadsheet
Open the jobs tracker, scroll to the bottom, manually type in the name, job type, date and contact details. Easy to mis-type.
~4 min
Jobs tracker.xlsx
| Name | Job | Date | Status |
|---|---|---|---|
| P. Morris | Extension | 03/03 | Active |
| R. Cole | Rewire | 10/03 | Quoted |
| ← type here… | |||
Create a job folder
Navigate Google Drive, find the right location, create a folder and name it. Everyone has their own system — inconsistency builds up.
~3 min
Google Drive
- P. Morris — Extension
- R. Cole — Rewire
+ New folder…
Write confirmation email
Find a previous confirmation, copy it, update the name and job details, check it reads correctly, then send.
~5 min
To: james@…
Subject: RE: Loft conversion enquiry
Illustrative scenario for demonstration purpose only
Custom apps
Off-the-shelf software is built for everyone, which means it’s rarely perfect for anyone. You either pay for features you don’t use, or find yourself working around the thing that’s supposed to help you.
We build simple, focused web tools designed around exactly how your business works — accessible on any phone or laptop, no app store required. Nothing complicated, nothing you’ll need an IT department to maintain.
What this looks like in practice
A retail manager currently tracks stock queries across three WhatsApp groups and a shared spreadsheet. We build a single screen where staff log queries, managers approve orders, and the history is searchable. Everyone uses one place.
Data analytics
Most small businesses are sitting on more useful information than they realise — sales figures, job histories, stock movements, customer patterns — but it’s scattered across spreadsheets, tills, and accounting software with no easy way to see it together.
We pull that data into a simple dashboard you can check in a couple of minutes each morning. No spreadsheet exports, no manual calculations — just the numbers that actually help you make decisions.
This includes
- Daily, weekly, and monthly views with comparison to the previous equivalent period
- Revenue by hour, food versus drinks split, and top sellers by volume
- Covers across recent weeks and void or refund patterns
What this looks like in practice
A restaurant owner currently exports from their till system every Monday and manually updates a spreadsheet to see which dishes performed. We connect the till directly to a live dashboard showing daily covers, top sellers, and week-on-week trends — updated automatically overnight.
Working example — Birch
Restaurant trading view
Total revenue
Covers
Spend per head
Voids and refunds
Revenue by hour
Current period and comparison period
Revenue split
Food and drinks
Top sellers
By units sold in the selected period
Week-on-week covers
Last six full weeks
Observations
Derived from the same dataset as the charts above.
Trend spotted
Thursday evening covers have dropped over the last four weeks while other evenings stay flat or grow — worth a closer look at bookings and kitchen pacing.
Worth looking at
Menu signal
Rump steak leads on volume; sea bass leads on margin and is trending up — useful for specials or wine pairing.
Opportunity
Void spike
Voids are up versus last Friday; three of five are concentrated on Till 2 between 7–8pm — suggest a till-side check during service.
Check till 2
Illustrative scenario for demonstration purpose only
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Not sure which fits?
Tell us what eats time each week — we’ll suggest the smallest useful first step.
Get in touch